Leader in the mortgage industry is seeking an innovative and results-driven Director of Mortgage Marketing to lead our marketing efforts, drive brand growth, and support our mission to deliver best-in-class mortgage solutions.

Job Summary
As the Director of Mortgage Marketing, you will oversee the development and execution of marketing strategies that drive loan volume, elevate our brand presence, and support our sales teams. You will lead a team of creative professionals, leveraging data-driven insights to create impactful campaigns and ensure consistent messaging across all channels.

Key Responsibilities

• Strategic Leadership: Develop and implement a comprehensive marketing strategy to achieve business objectives and drive mortgage loan growth.
• Campaign Development: Plan, execute, and optimize multi-channel marketing campaigns (digital, print, social media, events) tailored to key audiences.
• Team Management: Lead and mentor a team of marketers, fostering a culture of creativity, collaboration, and high performance.
• Brand Development: Build and maintain a strong brand presence that resonates with customers, loan officers, and industry partners.
• Collaboration: Partner with sales teams, loan officers, and product managers to align marketing initiatives with organizational goals.
• Data-Driven Decision Making: Monitor campaign performance metrics, analyze data, and provide actionable insights to enhance marketing efforts.
• Budget Oversight: Manage the marketing budget effectively, ensuring maximum ROI on all initiatives.
• Market Research: Stay ahead of industry trends, borrower behaviors, and competitor strategies to identify new opportunities.

Qualifications

• Experience: 7+ years of experience in marketing, with at least 3 years in a leadership role within the mortgage or financial services industry.
• Education: Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
• Technical Skills:
  • Proficiency in CRM tools, marketing automation platforms, and analytics software (e.g., Salesforce, HubSpot, Google Analytics).
  • Knowledge of SEO, PPC, social media advertising, and content marketing best practices.
• Leadership: Proven ability to lead, inspire, and manage high-performing teams.
• Analytical Skills: Strong ability to interpret and act on data to inform strategy.
• Communication: Exceptional written, verbal, and interpersonal communication skills.
• Creativity: A track record of developing innovative and impactful marketing campaigns.

What We Offer

• Competitive salary and bonus structure.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Opportunities for professional growth and development.
• A collaborative and dynamic work environment.

How to Apply
Submit your resume and a cover letter detailing your experience and vision for mortgage marketing success.